Rent an Email List: Build a Reputation, Increase Sales, and Save Money

What does rent an email list really do? How does it work? These are questions that come to mind when one hears the idea of renting an email list for profit. Email lists can be purchased and when used effectively, can be quite effective. However, it is also a good idea to rent an email list rather than just buy one.

Let's say for instance that you want to rent some email addresses for your own marketing purposes. How then does this work? Well, it works in a rather simple manner. You pick the type of list you want to rent, and then get the people who wish to subscribe added to your opt-in list. Renting an email address allows you to get free  marketing  without having to spend a dime, yet you do not have to pay for the list itself.

In order to understand the concept of renting a list, it is important to get a grasp of what marketing is. Marketing is a way of enticing people into taking certain actions. So, essentially, renting email lists helps you market yourself. It is a marketing practice that has been used since the beginning of the Internet and will still be used years down the road. This means that renting is more than just a passing trend; it is actually quite essential to any online  marketing  practice.

The most common method of renting lists involves using a service such as Google's AdWords. The cost of advertising with this particular method comes from a very low per thousand impression rates. However, when compared to other options, it actually costs less and is a good option to consider. The problem is that in order to get a very good rate, it is imperative that an advertiser not only buy enough email addresses, but that the company selling the list must have its own websites.

With the rise of social media, marketers are also starting to rent from services that work directly with these social sites. Therefore, it is smart for a business owner to think about the possibility of renting an email list cost, which is considerably lower than buying. However, the per thousand impressions rate that these brokers pay is much higher. The average value for renting an account is about seven dollars, which is about half of what a full list would cost.

Another alternative that is becoming popular among online marketers is the use of an IP host. IP hosts provide their clients with a permanent internet address, which means that anyone can rent the address as long as they own the domain. The most popular type of IP hosting for this purpose is "IP changing" service, which provides the address of an individual user with the IP address of their computer. Because there is no need to actually create a list and rent an email list from a broker, it is easier to manage, faster to implement, and more cost effective than purchasing a list.

Using an IP hosting service for list rental can be especially useful for someone who is just starting out. With an IP address, the person does not need to worry about paying an up front fee to sign up for a list, and the list can be quickly accessed through a link on the website. As people buy and add to their email address database, the cost of maintaining the list is also dramatically reduced. In some cases, a company renting an email address can also provide free email account services for a limited period of time. This allows users to quickly establish a lead magnet, build a trusted reputation, and gain high volumes of sales without the need to spend money to advertise.

Lead generation software can be used to make the process of renting email lists much easier for anyone. The software is available for purchase as well as free to download. Buying lists can be costly, but using rental programs can save a company a lot of money without having to invest in buying large lists. When you rent an email list, the company does not have to worry about maintaining large databases or worrying about customers that may get discouraged by slow response times or incorrect email addresses.